Blog: Content writing and content strategy insights

Community organisations and the Web

Many community organisations have monstrous problems getting a web site at all, let alone one that meets their needs. Any web site running on volunteers has a bundle of problems, starting with a chronic lack of time and money. Yet...

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Judging 11 books by their covers

I'm off on a week's holiday, so don't expect a blog entry next week. Instead let's consider the proposition that we do judge a book by its cover -- whether we should or not. After all, that's exactly what people...

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Statistics: give them raw or fully processed

My sister sent me her email newsletter for comments -- always a dangerous move! It included two paragraphs of semi-digested statistics. Here's one. * What's important to members. The most frequently used areas of the site (in descending order): members,...

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Spare the fairies

The Girls' Book of Flower Fairies. Cicely Mary Barker. Copyright Frederick Warne. Publisher: Penguin. Figure that out. I was instantly infatuated with Cicely Mary Barker's illustrations of the flower fairies — all 120 of them, from the Acorn Fairy to...

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