Blog: Content that makes you happy

The magical alphabet of OCR: a trap for authors and proofreaders

OCR software mistakes symbols. Computer reading.Optical character recognition (OCR) is a blessing for publishers and authors, converting an image of text into a document, for example in Word. Magic! A lost manuscript restored from hard copy!

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Writing tip: principle or principal?

This pair of words has been stumping people forever, and no wonder— they have rather similar meanings, and one of them (principal) has three meanings.

The word principle is always a noun and it is always a thing (not a person). Principle means a standard, basic truth, law or rule. A principle can be theoretical (the osmosis principle) or moral (standing up for your principles).  

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The ultimate cafe for solitary offline work

Wellington flat white coffeeI know the perfect office-cafe in Wellington, but I'm not going to tell you its name. Oh, no no no. My secret.

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Q & A from STC India technical communicators

Map of India. TravelInfo, Creative Commons A-SAQ & A: Indian technical communicators in India asked these questions after my webinar on  How to write clear, translatable English for a global audience.

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Writing translatable English: resources to get you started

The goal of global English is to be intelligible. Not to speak or write impeccable Standard English but to communicate our meaning successfully to people whose English is different from our own.


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New Google AdWords policies: plain language heaven

Furture policies of Google Adwords in plain English.

We got a great message from Google AdWords today. (How can that be? I hear you say.)

It was clear. It was simple. And it was all about being clear and simple. It applies to new policies that will be launched around September of this year. 

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How decluttering space mysteriously declutters your life

Room stripped to its bones.

The power of decluttering is mysterious and mighty. New bathroom to be installed? That means creating some empty space. A beautiful empty space of infinite possibilities. A void in which to consider what really matters. A place for creation.

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